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Titleist T-Series, Performance In Every Form

When every shot counts it’s essential to play an iron that can perform. Introducing the Titleist T-Series irons with performance in every form. 

This year Titleist are introducing four new irons, two of which are upgrades on previous models with two completely new additions. 

The T100 and T200 have been improved whilst Titleist have added the T150 and T350 to ensure every golfer has an iron to suit their game. 

Creating the bestperforming irons for every player means understanding and elevating the
precise aspects of performance each player needs. Working with Tour Pros and dedicated
amateurs, the Titleist team attacks every facet of every TSeries iron control, distance, flight,
forgiveness, looks, sound and feel to produce irons designed to enhance your play in ways
that only a Titleist can.” ~ Titleist

In early July 2023 the team at AFGolfStore had the opportunity of being fit for the new Titleist irons and learning about the new products to ensure our team are offering the best service come the August release. 

The four irons offer a tour performance iron in the T100 through to a player improvement iron in the T350 and everything in between all encompassing the three factors to fit that Titleist strive for:

  • Distance control
  • Dispersion control
  • Descent Angle 

Their irons must give you the desired distance whilst being in control of accuracy as well as being able to stop quickly from a high descent angle. 

Titleist T100 Precision Control, Unrivaled Feel. The modern Tour iron, played by more touring professionals than any other iron in the world. The T100 has undergone subtle refinements recommended from their tour players with a improved, more solid feel for ultimate response. This stems from their fully forged dual cavity construction. Along with their CNC face milling process, the feel and control is incredible! 

New to the range this season is the T150 and dubbed as the new and improved AP2 for those who have tried it. It is a forged players distance iron, Inspired by the player’s performance and feel of T100 but forged into a more confidenceinducing shape, T150 is a modern Tour iron with dialedup speed for players seeking a little more distance.

With the new T200, distance has never felt so good. Built with a forged face, hollowbody
construction and shaped by Tour technologies, it delivers incredible launch and forgiveness in a
pure player’s design. Due to the distance and precision in the longer T200 irons, the 2 iron and 3 iron continue to be a custom choice for players along with a great range of shaft choice. 

T350 is game improvement reimagined. Built around a new forged face, hollowbody
construction and powered by Tour technologies, it delivers maximum launch, distance and
forgiveness in a player’s design.


Starting with a new hollowbody construction based on the T200 chassis played on Tour, the
T350 maximises speed and forgiveness through a refined Max Impact Technology, a new dual
taper forged face and dual tungsten weighting. Now any player can benefit from Titleist’s most
advanced engineering.

As always the Titleist irons will be able to be blended for a combo set. The fitting process will always be to ensure good gapping with approximately 5mph ball speed gaps to ensure each iron is performing correctly. 

TITLEIST LAUNCH FITTING WEEK - 7-13TH AUGUST

FREE Custom Fitting Including a FREE Sleeve of Titleist Pro V1 golf balls!

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Exploring the World of LA Golf Shafts

When it comes to golf, every golfer understands the significance of the right equipment. From drivers to irons, each component plays a crucial role in achieving optimal performance.  A component that often creates a talking point in our fitting studios is the golf shaft.

In this blog post, we will be exploring the world of LA Golf Shafts, a brand that has made noise in the industry with its innovative designs and performance-driven approach and certainly a popular choice at AFGolfStore.

CC: LA GOLF

The Rise of LA Golf Shafts

LA Golf Shafts burst onto the golf scene, captivating professionals and amateurs alike with their cutting-edge technology and commitment to excellence. Founded by Reed Dickens and Steve Almo, the California-based company has quickly made a name for itself by challenging the norms and pushing the boundaries of golf shaft engineering.

In 2022, we introduced the shafts to our fitting studios with the incredibly popular A-Series fitting a lot of irons with its incredibly stability and feel. 

Precision Engineering for Unparalleled Performance

What sets LA Golf Shafts apart is their focus on precision engineering. The company utilises state-of-the-art techniques, such as their ‘proprietary Seamless Filament Winding process’, to create shafts with exceptional consistency, stability, and feel. Each shaft is meticulously designed, taking into account factors like torque, flex, weight distribution, and kick point to optimise performance and suit a variety of swing styles.

LA Golf Shafts understands that golfers have diverse needs and preferences. As a result, they offer a wide range of shaft options to cater to various swing speeds and playing styles. Whether you’re seeking a high-launching, low-spinning driver shaft or a stable and responsive iron shaft, LA Golf Shafts has you covered.

This is important to remember when taking a fitting as many golfers have had the perception it’s only suitable for big hitters due to the lead ambassadors being Bryson DeChambeau and Dustin Johnson, two of the games biggest hitters. And although they have a bespoke range designed for their swing speeds and preferences which are available to try, there is a wide range of shaft choice to suit every golfer. 

 

afgolfstore-dj-lagolf

LA Golf Shafts has undoubtedly made a mark in the golfing world with its commitment to precision engineering, craftsmanship, and collaboration with top professionals. By pushing the boundaries of shaft technology, they have elevated the performance of golfers across the globe. Whether you’re a professional or an amateur golfer, exploring the world of LA Golf Shafts is sure to offer some performance gains to your game. So, equip yourself with the power of LA Golf Shafts and experience golf like never before!

You can try LA Golf for yourself in our fitting studios. We have the Bryson, DJ and A Series readily available to build in our Peterborough build centre and access to the complete range from our LA Golf partnership.

Explore The LA Golf Range

DJ SERIES
BRYSON SERIES
A SERIES
MWW SERIES
P SERIES
L SERIES
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Top 5 Moments At The Belfry

We are heading into the British Masters week, one of the most iconic events in the UK over the last few decades and since its revival in recent years it has created some memorable moments!

It’s not just the tournament that’s created some great moments, the venue of this week’s tournament and future events has given us some fantastic memories! 

In this blog we look at our Top 5 Moments At The Belfry.

THE PUTT THAT WON THE 2002 RYDER CUP

Arguably one of the most iconic 18th hole putts at the Belfry goes to Paul McGinley as he held Jim Furyk to claim the decisive half point needed to reclaim the Ryder Cup!

THORBJORN OLESEN WINS THE 2022 BRITISH MASTERS

Play the clip from 8:45. Finishing in style, Thorbjorn eagles 17 before holing a monstrous birdie putt on 18. A putt of that enormity will forever be remembered at the Belfry. 

PHILIP PRICE BEATS MICKELSON

Play the clip from 1 minute and enjoy one of the 2002 Ryder Cup’s best putts from Philip Price as he went on to beat Phil Mickelson in emphatic style. 

A defining moment of the Ryder Cup!

RICHARD BLAND FINALLY DOES IT!

Not the most iconic of putts, however a tricky 2 putt under pressure to FINALLY claim his first tour victory after 478 attempts is stuff of dreams! 

EUROPE FINALLY WIN THE RYDER CUP

The first time since the 50’s Europe (newly formed europe) win the 1985 Ryder Cup thanks to Sam Torrence who got the win over the line. A putt not needed, but iconic all the same!

Our Top 5 Moments at the Belfry are all putts and although we are aware there are some incredible moments beyond the putter, we are showcasing the importance of the flatstick! 

So during the 2023 British Masters week, we will be giving our customers 50% OFF a putter analysis session, that will improve your stroke, certify your equipment and leave you with a new found confidence. 

WHAT IS A PUTTING ANALYSIS

You will gain:

  • A full SAM (Science and Motion) & assessment report
  • Expert tuition and feedback to implement changes based on technology feedback
  • Visual feedback 
  • Putter check and measurements with fitting advice / ideal specifications
  • Assessment of movements, set up and stroke
  • Create blueprint of improvement
  • Practice drills, exercises and aids
  • In-depth summary.
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LA Golf At The Masters

It’s been a busy start to the season at AFGolfStore with a lot of new clubs being build through our build centre. One particular shaft has taken us by storm. The LA Golf shafts have been extremely popular and proved to perform superbly well in our fitting studios. And with the first Major of 2023, we’re excited to see LA Golf at the Masters. 

LA Golf have announced that in this weeks 2023 Masters they will have 4 players using their shafts including 4 LIV players:

  • Sergio Garcia
  • Dustin Johnson
  • Bryson DeChambeau
  • Pat Perez

“LA Golf designs, develops, and manufactures performance-driven and technologically advanced shafts in partnership with some of the top players in the game. They leverage the world’s best players in the development process to pass along their feedback directly to you.”

Play Video

LA GOLF SHAFTS TECHNOLOGY

Whether you are a high handicap or a scratch golfer, our LA Golf proprietary shaft designs allow you to be more athletic and less mechanical. Status Quo conventional wisdom has always said to swing smooth to hit it straight, but we have a message for everyone from LA Golf, Swing Harder.

LA Golf shafts have been incredibly popular at AFGolfStore with many irons fits finding their shafts the best suited to the golfer. At our Peterborough Build Centre we can install these shafts into any of the heads available within our build service. 

TRY THEM FOR YOURSELF IN A FREE CUSTOM FITTING

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AFGolfStore Premium Delivery Service

2023 has had a great start to the golfing season with leading brands spoiling us with new models of clubs to enjoy. 

At AFGolfStore this is a club fitter and builders dream, as this season we are now building 5 of the leading brands golf clubs, and our improved AFGolfStore Premium Delivery Service is in full flow! 

What Is The Premium Delivery Service

This service encompasses the whole experience of club fitting through to build, however, where most manufactorers fluctuate between lead times, our service is consistent in offering your new custom fitted clubs in just 72 hours. 

We want to be able to offer our customers an opportunity to get their clubs built by us, which

enables our team to maintain full control of your new clubs all the way from fitting to delivery. 

And if you’re fitted before Wednesday afternoon on any given week we can guarantee your new clubs will be ready for you weekend game! 

Our premium build service promises three things:

  1. We will build your clubs with precision and care. The beauty of this service is that your club fitter will be in direct communication with our build team and keep control over every aspect of your new clubs, ensuring they’re the exact specification that you were fitted for in our studios. 
  2. When you purchase this service for £50, your order will essentially jump the queue to be built as priority, ensuring they’re ready to collect in 72 hours time.
  3. We can personalise your clubs to you! Anything from stamping your wedges, adding paint or introducing funky ferrules to give your clubs your style! 

Following your fitting, your club fitter will let you know if your clubs qualify for this service, which will be down to the brand and model and ensuring all components are ready for build. Any additional charges will only be necessary following this confirmation and approval to use this service. 

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Introducing Ping G430 Drivers. Go Farther. Faster.

The next generation of speed is here with their biggest jump in the speed-inducing driver. Introducing Ping G430 Drivers. Go Farther. Faster.

The first week on tour saw record numbers with the new G430 driver, especially in ball speeds, giving their tour staff players to make the transition to the latest model. 

As well as their distance gains, Ping also believe their G430 range of drivers remain unequalled for forgiveness. More distance and unrivalled forgiveness are certainly going to be attractive statements for golfers in 2023.

Following on from the previous models, the G430 keeps 3 heads in the line with the MAX (draw bias) the SFT (Straight flight technology) and LST (Low spin technology).

the top high-speed drivers of 2023

The Technology

Optimised T9S+ Forged Face 

A shallower, variable-thickness face is thinner for generating faster ball speed for our biggest distance gains to date. 

Carbonfly Wrap

Exclusive to the 440cc LST is Carbonfly Wrap, a lightweight composite that covers the crown and wraps into the heel and toe sections of the skirt to save weight and lower the CG for more ball speed and higher MOI.

Sound Engineering 

A new internal rib structure and increased curvature of the crown, skirt and sole fine-tunes clubbed frequencies to produce a desirable sound and impact experience. 

Spinsistency

Contributing to the added ball speed is a variable roll radius that improves performance across the T9S+ forged face by reducing spin, resulting in faster speeds that generate consistently longer drives. 

CG Shifters

In the MAX, a 25-gram, high-density tungsten backweight influences shot shape ±8 yards between Draw, Neutral and Fade settings. The LST (low spin) model provides ±7 yards of movement from a 22-gram tungsten weight in the three settings.

Straight Flight Technology

New to the SFT head is a moveable, 22-gram, tungsten backweight that positions the CG to deliver 13 yards of right-to-left shot bend in the Draw setting and another 7 yards in the Draw+ (20 yards total).

Forgiving Heads

Each of the models is engineered to ensure added distance and forgiveness for a variety of skill levels. The MAX (460cc) is the most forgiving and fits the widest range of golfers with three loft options (9°, 10.5°, 12°). The SFT (460cc) produces right-to-left shot correction in one loft (10.5°). At 440cc, the smaller tour-style LST is available in 9° and 10.5° lofts and best fits faster swing speeds.

Adjust Loft  & Lie

To customise ball flight, Trajectory Tuning 2.0 utilizes a lightweight, aerodynamic hosel sleeve that provides eight positions, adjusting for loft (±1.5°) and lie (up to 3° flatter than std.).

G430 High launch Build

In comparison testing, slower-swing-speed golfers gained an average of nine yards off the tee from faster ball speed generated by the lighter system weight of the HL custom build (11g backweight, lightweight PING ALTA Quick shaft, Lamkin UTx grip). Available in the MAX and SFT only.

 

Be The First To Try It

PING Fitting Events

Cambridge – 12th January 

Milton Keynes – 13th January 

Peterborough – 20th January 

BOOK HERE:

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Taylormade’s NEW 2023 P7 Series Irons Are Here

With only 3 weeks until Christmas, the idea of new golf club launches are usually put on hold until the New Year. However, this year we’ve been treated early! Introducing the NEW P7 Series irons from Taylormade! 

Including the upgraded P770, P7MB and P7MC. All three irons are now available for a FREE custom fitting before Christmas, with the release to store in January. 

Let’s learn about the new irons below.

Let’s begin with the anticipated P770 iron. The former model was designed to pack more ball speed and forgiveness in a slimmer, more attractive looking iron than the P790. 

This years model has been improved further to increase launch with the longer irons. 

With a switch in centre of gravity placement for long and short irons we will now see the longer irons launch a lot easier. 

2023 P770

FORGED HOLLOW BODY CONSTRUCTION

The forged hollow body construction gives golfers the best of both worlds; beauty
and performance. A soft 8620 carbon steel body is paired with an incredibly thin

forged 4140 steel face and Thru-Slot Speed Pocket™ for a design that is fast,

flexible and forgiving even in a compact head shape.

 

FLTD CG

FLTD CG strategically positions the centre of gravity (CG) the lowest in the long irons and progressively shifts higher throughout the set. Using up to 46g of tungsten, FLTD CG is designed to provide players with improved launch and playability in long irons and increase spin in the scoring irons.

SPEEDFOAM AIR

All new SpeedFoam Air is 69% less dense than its predecessor, creating mass savings that is redistributed to improve performance. SpeedFoam Air dampens vibrations for exquisite sound and feel while delivering a fast, flexible face.

TOUR-INSPIRED SHAPING

Featuring elegant refinements, including less offset in the long irons, the new P•770
is designed to fit the eye of a more discerning player with visual cues including a thin
topline, less offset, and shorter blade length when compared to the P•790.

THRU-SLOT SPEED POCKET

The Thru-Slot Speed Pocket™ provides increased face flexibility while preserving ball speed and distance on low face strikes.

2023 P7MB

TOUR-INSPIRED SHAPING

Direct input from Tour inspired the new shape of P7MB, crafted for ultimate workability. The new design uses a shorter blade length, narrower sole width, and progressive offset design.

FACETED MUSCLE BACK GEOMETRY

A seamless blend of traditional muscle back iron performance with a contemporary look and design.

The updated back bar now uses symmetrical geometry to create a timeless look both in the playing position and in the bag.

COMPACT GRAIN FORGING

1025 carbon steel is 5X forged using a 2,000-ton press engineered to produce a tighter, more compact grain structure with fewer defects. It is designed to provide the most solid, consistent feel possible.

MACHINED FACE & GROOVES

Precision is paramount. Machining the face ensures precision and quality with our most
aggressive MX9 score line geometry for exacting shot making.

2023 P7MC

With precision playability and a hint of forgiveness, P·7MC caters to the game’s best ball strikers. These irons will celebrate all the work you’ve put in to get to this point and be the perfect tool for the continued grind.

FORGING TOWARDS PERFECTION

TaylorMade’s Compact Grain Forging™ process uses 2,000 tons of pressure, more than double the industry standard.

The additional force gives us precision control at a micro level and produces a tighter grain structure, creating the best possible feel.

INSPIRED BY TOUR

The tour-inspired P·7MC™ fits the eye of discerning players. With minimal offset and perimeter weighting, this classically shaped iron delivers the ultimate in control and precision with a hint of forgiveness.

REFINED CRAFTSMANSHIP

Compact Grain Forging delivers a refined composition inside and out. The sophisticated craftsmanship comes to life with a satin finish and forged “Metal-T” within the cavity back, creating the unmistakable aesthetic of a premium TaylorMade iron.

The range of irons are now available in all of our fitting studios at AFGolfStore. We are located in Cambridge, Peterborough and Milton Keynes. 

They will be available in stores for sale from January 20th, but you can be fitted from TODAY! 

From January our build centre will also be able to build them in house to give you the complete AFGolfStore fit to build experience. 

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Christmas At AFGolfStore Milton Keynes

Christmas At AFGolfStore Milton Keynes has started and our team are ready for a busy festive period helping golfers and shoppers alike prepare for the big day.

Whether it be shopping for gifts or seeking improvements, we have you covered. 

Let us take you on a tour of the store and see what we have in place to help you with your golfing needs this December. 

If you watch our promotional video, you will notice our store comes fully equipped with all the up to date clothing, shoes and golf equipment from leading brands in the game. 

However, our main passion is for improving your golf by ensuring you have the right golf clubs. 

Thats why you will find that we stock clubs from the leading names in golf including:

  • Titleist
  • Taylormade
  • Callaway
  • Ping 
  • Mizuno
  • Cobra
  • Wilson
  • Lynx

And more importantly we offer a FREE custom fitting service in our state of the art indoor trackman studio, where we have a HUGE fitting selection of golf clubs with over 10,000 head, shaft and grip combinations from leading names. 

We don’t charge to ensure everyone find clubs that are right for them! We are only interested in improving performance and that’s why we are’nt brand bias! 

We have a huge selection men and women’s clothing in store, in fact our ladies section within the store is one of the UK’s largest dedicated women’s clothing areas. 

You can enjoy names such as, Ralph Lauren & RLX, J.Lindeberg, Galvin Green, Adidas, Under Armour, Nike, Ping, FootJoy, Swing Out Sister and more as well as Skechers to add to the footwear options. 

With three stores, we can also offer a click and collect service, so if we have an item in another store that you can’t find in Milton Keynes, we can have it transferred to store for you. 

Our team are on hand 6 days a week, Monday to Saturday. We offer golf lessons which can make the perfect gift to help a loved one improve for 2023’s season or a gift voucher to help them spend on something they need. 

Whatever you are looking for, whether it be a stocking filler, a new set of clubs or just support with your game, we are here to help. 

From The Team Here At AFGolftore Milton Keynes, We Wish You A Merry Christmas! 

 

9 Peverel Drive
Bletchley,
Milton Keynes
MK1 1NL

Tel:  01908 476177